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Get to Know Dean Wetherill, Our General Manager of Operations

Meet Dean Wetherill, our passionate General Manager of Operations who’s all about great teams, happy guests, and making every visit to West Beach Parks unforgettable.

Meet Dean Wetherill, our General Manager of Operations, who brings passion, positivity, and a personal touch to everything he does. From supporting his team to making sure guests feel right at home, Dean shares what makes West Beach Parks a special place to work and visit — where memorable experiences happen every day.

Every day is different, but I try to start every day the same way. I feel it is important to drive through the precinct and visit the teams on shift just to say good morning. The guests are out and about early, cooking breakfast or buying coffee, so I also get to say hi to our guests. Most of the day I spend in my office or attending meetings, but whenever I get the chance, I love nothing more than to get out and about across the precinct.

The amazing people I work with.

Flexibility and work-life balance offered; they do say the grass is greener at West Beach Parks.

I am very lucky that I get the opportunity to project manage most of our major projects across the precinct. I understand the importance of continually providing new experiences for the whole family. When you deliver new accommodation products, playgrounds, golf technology and swimming pools, it’s just the start of building memorable experiences for our guests.

Honestly, it is hard to pick just one standout moment because we have hundreds every week. Whether its hearing guests share how much fun they had or reading heartfelt letters left for our housekeepers praising the cleanliness of their cabins — it’s truly rewarding. Knowing that I’ve played a part in creating such memorable experiences for our guests is what makes it all so amazing.

For me, getting ready for peak season means fully supporting the team and making sure all projects are completed on time. It's all about setting the stage to elevate the guest experience.

West Beach Parks has come such a long way in my 11 years here, and it’s been amazing to watch it grow! We’re constantly investing in the precinct and teaming up with awesome businesses like the Big Wedgie, West Beach Adventure, and the SA Police Road Safety Centre to bring even more fun and value to our visitors.

At The Pat GC, we made history as the first facility in South Australia to partner with Trackman, introducing cutting-edge driving range technology that really takes the golfing experience to the next level.

We’ve rolled out brand-new accommodation options at both the Holiday Park and The Retreat, added stunning lagoon-style heated pools, and just recently opened The Square — a vibrant community space that’s quickly become a favourite hangout for guests and locals alike.

What excites me most about the future is that our Masterplans are packed with fresh ideas and opportunities. We’re always looking for ways to innovate and create new experiences that bring people together, and I can’t wait to see how West Beach Parks keeps evolving as a place where memories are made and adventures happen every day!

I think what makes West Beach Parks so special is that there really is something here for everyone. Whether you're a family with young kids, a couple looking to unwind, or even travelling solo, there’s space to do your own thing and enjoy it your way.

We’ve got two different accommodation options that offer different vibes. The Retreat is perfect for a more chilled-out coastal getaway — quiet, comfortable, and a great spot to relax and take a breather. Then there’s the Holiday Park, which is a bit livelier — lots of families, heaps of activities, and that fun holiday park buzz where kids make friends and there’s always something happening.

Across the precinct, there’s just so much variety. You can have a lazy day by the heated pools, head out for a round of golf, go skateboarding, or get your adrenaline up at West Beach Adventure. It’s really up to you.

What I love most is seeing how different people enjoy the space in their own way. Some come to switch off, some come to pack in as much fun as possible, and both work here. That’s what makes it such a great place.

We actively support the local business community by sharing information with our guests about discounts and special offers from nearby businesses. We also bring a lot of people into the local area, helping to boost foot traffic and trade. Additionally, our free shuttle bus services to Glenelg and Harbour Town make it easier for visitors to explore and support local shops.